First Order CorrelationsMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (USD)US Gross (2011)UK Gross (£)UK Gross (2011)Non-US Gross (USD)Non-US Gross (2011)Worldwide Gross (USD)Worldwide Gross (2011)Estimated Budget (USD)Estimated Budget (2011)
MPAA Rating (N=926)1.00
Screenit Alcohol/ Drugs (N=917)0.49***1.00
Screenit Blood/ Gore (N=917)0.51***0.14***1.00
Screenit Disrespectful/ Bad Attitude (N=917)0.42***0.21***0.53***1.00
Screenit Frightening/ Tense Scenes (N=917)0.13***-0.19***0.61***0.39***1.00
Screenit Guns/ Weapons (N=917)0.28***0.030.63***0.58***0.57***1.00
Screenit Imitative Behavior (N=917)0.050.21***0.020.10**-0.18***0.011.00
Screenit Jump Scenes (N=917)0.13***-0.11***0.46***0.18***0.59***0.28***-0.15***1.00
Screenit Music (Scary/Tense) (N=917)0.00-0.29***0.54***0.37***0.78***0.60***-0.13***0.59***1.00
Screenit Music (Inappropriate) (N=917)0.17***0.28***0.020.05-0.21***-0.020.31***-0.14***-0.22***1.00
Screenit Profanity (N=917)0.80***0.53***0.40***0.32***0.030.19***0.15***0.11***-0.08*0.25***1.00
Screenit Sex/ Nudity (N=917)0.66***0.57***0.23***0.24***-0.19***0.050.19***-0.07*-0.27***0.30***0.63***1.00
Screenit Smoking (N=917)0.45***0.44***0.22***0.26***0.060.20***-0.01-0.08*-0.11**0.09**0.42***0.32***1.00
Screenit Tense Family Scenes (N=917)0.10**0.08*0.050.050.15***-0.09**-0.14***0.07*-0.05-0.13***0.07*0.050.09**1.00
Screenit Topics To Talk About (N=917)0.22***0.19***0.09**0.13***0.11**-0.040.01-0.01-0.12***0.09**0.20***0.18***0.16***0.45***1.00
Screenit Violence (N=917)0.32***0.000.73***0.63***0.69***0.83***0.050.38***0.68***-0.030.20***0.040.17***-0.030.001.00
Kids-In-Mind Sex (N=811)0.64***0.55***0.24***0.20***-0.18***0.020.18***-0.08*-0.26***0.34***0.60***0.85***0.33***0.030.14***0.021.00
Kids-In-Mind Violence (N=811)0.53***0.12***0.85***0.54***0.67***0.70***0.000.50***0.61***-0.020.39***0.16***0.26***0.07*0.10**0.80***0.19***1.00
Kids-In-Mind Profanity (N=811)0.76***0.52***0.45***0.34***0.08*0.25***0.18***0.10**-0.050.30***0.86***0.59***0.45***0.040.18***0.26***0.60***0.42***1.00
Metacritic Score (N=931)0.10**0.030.00-0.010.09**-0.03-0.19***-0.10**-0.07*-0.11***0.01-0.010.23***0.21***0.27***-0.05-0.01-0.010.001.00
Rotten Tomatoes Percent Fresh (N=915)0.10**0.030.00-0.050.08*-0.05-0.17***-0.09**-0.07*-0.11**0.03-0.020.21***0.18***0.23***-0.07*-0.02-0.010.030.94***1.00
Rotten Tomatoes /10 (N=915)0.10**0.020.00-0.040.11**-0.04-0.19***-0.09**-0.06-0.12***0.02-0.030.23***0.22***0.27***-0.06-0.030.000.020.96***0.98***1.00
Halliwell Score (0-4) (N=792)0.12***0.08*0.050.050.10**0.01-0.16***-0.09**-0.07*-0.08*-0.010.000.23***0.20***0.25***0.010.000.03-0.020.73***0.71***0.73***1.00
Leonard Maltin Score (bomb-4) (N=911)0.00-0.03-0.08*-0.08*0.09**-0.09**-0.16***-0.10**-0.04-0.13***-0.05-0.08*0.13***0.25***0.26***-0.10**-0.09*-0.07*-0.07*0.66***0.66***0.69***0.51***1.00
VideoHound Score (woof-4) (N=920)0.040.00-0.01-0.020.09**-0.03-0.16***-0.09**-0.05-0.09**-0.04-0.09*0.16***0.21***0.22***-0.03-0.06-0.02-0.030.78***0.75***0.78***0.61***0.61***1.00
Directors percent male (N=921)0.02-0.040.13***0.07*0.15***0.18***-0.010.12***0.18***-0.08*0.00-0.05-0.01-0.08*-0.11***0.19***-0.050.16***0.05-0.03-0.03-0.03-0.02-0.09**-0.031.00
Writers percent male (N=921)0.11**-0.020.22***0.13***0.20***0.25***0.060.14***0.26***0.020.10**-0.020.04-0.12***-0.07*0.31***-0.020.25***0.13***-0.07*-0.06-0.06-0.03-0.12***-0.050.45***1.00
Cast percent male (N=921)0.05-0.08*0.33***0.23***0.35***0.46***0.020.11***0.37***-0.040.01-0.20***0.12***-0.18***-0.09**0.44***-0.20***0.38***0.060.020.030.040.030.010.050.18***0.36***1.00
Producers percent male (N=921)0.12***-0.010.25***0.21***0.15***0.26***0.07*0.12***0.19***0.030.10**0.020.04-0.07*-0.09**0.28***0.030.25***0.13***-0.13***-0.11***-0.12***-0.09*-0.12***-0.12***0.22***0.26***0.20***1.00
Stunts percent male (N=810)0.13***0.040.060.060.020.09**-0.02-0.10**-0.010.020.10**0.010.09**0.030.050.060.010.070.12**0.09**0.10**0.10**0.11**0.030.11**0.010.18***0.23***0.16***1.00
US Gross (USD) (N=932)-0.26***-0.22***0.03-0.010.19***0.11***0.020.09**0.24***-0.08*-0.30***-0.31***-0.21***-0.01-0.07*0.12***-0.29***0.05-0.27***0.21***0.24***0.26***0.17***0.18***0.26***0.09**0.030.12***0.050.011.00
US Gross (2011) (N=932)-0.25***-0.22***0.03-0.010.19***0.11***0.020.09**0.24***-0.08*-0.30***-0.31***-0.21***-0.02-0.08*0.12***-0.29***0.05-0.27***0.21***0.24***0.26***0.17***0.18***0.26***0.09*0.030.12***0.060.011.00***1.00
UK Gross (£) (N=677)-0.21***-0.21***-0.04-0.030.14***0.05-0.09*0.030.16***-0.05-0.29***-0.26***-0.14***-0.05-0.060.04-0.22***-0.01-0.26***0.26***0.27***0.29***0.28***0.18***0.28***0.00-0.060.070.010.030.82***0.82***1.00
UK Gross (2011) (N=677)-0.21***-0.21***-0.04-0.030.14***0.05-0.09*0.030.16***-0.05-0.29***-0.26***-0.14***-0.06-0.060.05-0.22***-0.01-0.26***0.26***0.27***0.29***0.28***0.18***0.28***0.00-0.060.070.010.030.82***0.82***1.00***1.00
Non-US Gross (USD) (N=303)-0.25***-0.26***-0.010.050.16**0.16**-0.05-0.020.21***-0.03-0.40***-0.33***-0.17**-0.01-0.010.14*-0.30***-0.02-0.34***0.32***0.32***0.35***0.33***0.22***0.34***0.12*0.020.13*0.040.080.84***0.85***0.90***0.90***1.00
Non-US Gross (2011) (N=303)-0.25***-0.27***-0.010.050.16**0.15**-0.05-0.020.21***-0.03-0.40***-0.33***-0.17**-0.02-0.020.14*-0.29***-0.02-0.34***0.31***0.32***0.35***0.33***0.21***0.34***0.12*0.020.13*0.050.080.84***0.84***0.90***0.90***1.00***1.00
Worldwide Gross (USD) (N=222)-0.33***-0.30***-0.050.040.16*0.16*0.02-0.020.21**-0.05-0.47***-0.42***-0.16*-0.06-0.030.14*-0.36***-0.04-0.42***0.37***0.37***0.40***0.38***0.25***0.38***0.12-0.020.16*0.080.090.96***0.96***0.93***0.93***0.97***0.97***1.00
Worldwide Gross (2011) (N=222)-0.32***-0.31***-0.050.040.16*0.15*0.02-0.020.21**-0.05-0.47***-0.41***-0.16*-0.06-0.040.14*-0.36***-0.04-0.41***0.37***0.37***0.40***0.38***0.25***0.38***0.12-0.020.16*0.080.090.95***0.95***0.94***0.94***0.97***0.97***1.00***1.00
Estimated Budget (USD) (N=751)-0.20***-0.22***0.09*0.070.25***0.29***-0.08*0.040.34***-0.17***-0.30***-0.29***-0.14***-0.06-0.10**0.26***-0.28***0.13***-0.31***0.08**0.050.09*0.060.12**0.15***0.09*0.11**0.30***0.060.050.63***0.62***0.55***0.54***0.60***0.60***0.68***0.67***1.00
Estimated Budget (2011) (N=751)-0.20***-0.23***0.09*0.070.25***0.29***-0.08*0.040.34***-0.18***-0.30***-0.29***-0.14***-0.07-0.11**0.26***-0.28***0.13***-0.31***0.08**0.050.09*0.060.11**0.14***0.09*0.11**0.30***0.060.060.63***0.63***0.55***0.55***0.61***0.60***0.68***0.68***1.00***1.00
MPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (USD)US Gross (2011)UK Gross (£)UK Gross (2011)Non-US Gross (USD)Non-US Gross (2011)Worldwide Gross (USD)Worldwide Gross (2011)Estimated Budget (USD)Estimated Budget (2011)

*=p<.05; **=p<.01; ***=p<.001

Correlations with Estimated Budget Partialled OutMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (USD)US Gross (2011)UK Gross (£)UK Gross (2011)Non-US Gross (USD)Non-US Gross (2011)Worldwide Gross (USD)Worldwide Gross (2011)
MPAA Rating (N=926)1.00
Screenit Alcohol/ Drugs (N=917)0.46***1.00
Screenit Blood/ Gore (N=917)0.54***0.17***1.00
Screenit Disrespectful/ Bad Attitude (N=917)0.44***0.23***0.52***1.00
Screenit Frightening/ Tense Scenes (N=917)0.19***-0.14***0.61***0.38***1.00
Screenit Guns/ Weapons (N=917)0.37***0.10**0.63***0.58***0.53***1.00
Screenit Imitative Behavior (N=917)0.040.20***0.030.11**-0.17***0.031.00
Screenit Jump Scenes (N=917)0.14***-0.10**0.46***0.18***0.60***0.28***-0.14***1.00
Screenit Music (Scary/Tense) (N=917)0.08*-0.23***0.54***0.36***0.77***0.56***-0.11**0.62***1.00
Screenit Music (Inappropriate) (N=917)0.14***0.25***0.040.07*-0.17***0.040.30***-0.14***-0.17***1.00
Screenit Profanity (N=917)0.79***0.50***0.45***0.36***0.12***0.30***0.13***0.13***0.020.21***1.00
Screenit Sex/ Nudity (N=917)0.64***0.54***0.27***0.27***-0.12***0.15***0.18***-0.06-0.19***0.26***0.59***1.00
Screenit Smoking (N=917)0.43***0.43***0.24***0.28***0.10**0.25***-0.02-0.08*-0.07*0.07*0.40***0.29***1.00
Screenit Tense Family Scenes (N=917)0.09**0.060.050.060.17***-0.07*-0.14***0.07*-0.03-0.14***0.050.030.08*1.00
Screenit Topics To Talk About (N=917)0.21***0.17***0.10**0.14***0.14***-0.010.000.00-0.08*0.07*0.18***0.15***0.15***0.44***1.00
Screenit Violence (N=917)0.39***0.060.73***0.63***0.67***0.81***0.08*0.39***0.65***0.020.30***0.12***0.22***-0.010.031.00
Kids-In-Mind Sex (N=811)0.62***0.52***0.27***0.23***-0.12***0.11**0.17***-0.07*-0.19***0.30***0.57***0.83***0.31***0.010.11**0.10**1.00
Kids-In-Mind Violence (N=811)0.57***0.15***0.85***0.54***0.67***0.70***0.010.50***0.61***0.000.45***0.21***0.28***0.08*0.11**0.80***0.23***1.00
Kids-In-Mind Profanity (N=811)0.75***0.48***0.50***0.38***0.17***0.38***0.16***0.11**0.070.27***0.84***0.55***0.43***0.020.16***0.37***0.56***0.49***1.00
Metacritic Score (N=931)0.12***0.05-0.01-0.020.08*-0.06-0.18***-0.10**-0.10**-0.10**0.030.020.24***0.22***0.28***-0.07*0.02-0.020.031.00
Rotten Tomatoes Percent Fresh (N=915)0.11**0.04-0.01-0.050.07*-0.07*-0.16***-0.10**-0.09**-0.10**0.04-0.010.22***0.18***0.24***-0.08*0.00-0.020.050.94***1.00
Rotten Tomatoes /10 (N=915)0.12***0.050.00-0.040.09**-0.07*-0.19***-0.10**-0.10**-0.11**0.050.000.24***0.23***0.28***-0.08*0.00-0.020.050.96***0.98***1.00
Halliwell Score (0-4) (N=792)0.14***0.10**0.040.050.09*-0.01-0.16***-0.10**-0.10**-0.07*0.000.020.24***0.20***0.26***-0.010.010.030.000.73***0.71***0.73***1.00
Leonard Maltin Score (bomb-4) (N=911)0.02-0.01-0.09**-0.09**0.07*-0.13***-0.16***-0.11**-0.09**-0.11**-0.02-0.050.15***0.26***0.27***-0.13***-0.06-0.09*-0.040.66***0.65***0.69***0.51***1.00
VideoHound Score (woof-4) (N=920)0.07*0.03-0.02-0.030.06-0.08*-0.16***-0.10**-0.10**-0.07*0.01-0.050.19***0.23***0.24***-0.07*-0.02-0.040.010.78***0.76***0.78***0.61***0.61***1.00
Directors percent male (N=921)0.04-0.020.12***0.07*0.14***0.16***0.000.12***0.16***-0.060.03-0.030.00-0.08*-0.10**0.17***-0.030.15***0.08*-0.04-0.03-0.04-0.03-0.10**-0.051.00
Writers percent male (N=921)0.14***0.000.22***0.12***0.18***0.23***0.07*0.14***0.24***0.040.14***0.020.06-0.11***-0.060.29***0.020.24***0.17***-0.08*-0.06-0.07*-0.03-0.14***-0.07*0.44***1.00
Cast percent male (N=921)0.11***-0.010.32***0.22***0.30***0.40***0.040.11**0.30***0.020.11**-0.13***0.17***-0.16***-0.060.39***-0.12***0.36***0.17***0.000.010.010.01-0.020.010.16***0.34***1.00
Producers percent male (N=921)0.14***0.000.25***0.20***0.14***0.25***0.07*0.12***0.18***0.050.12***0.040.05-0.06-0.08*0.27***0.040.24***0.15***-0.14***-0.12***-0.13***-0.09*-0.13***-0.13***0.21***0.26***0.19***1.00
Stunts percent male (N=810)0.14***0.050.060.060.010.08*-0.01-0.10**-0.030.030.13***0.020.10**0.030.050.050.030.060.15***0.09*0.09**0.09**0.11**0.020.10**0.000.17***0.22***0.16***1.00
US Gross (USD) (N=932)-0.17***-0.10**-0.03-0.07*0.04-0.10**0.09**0.09**0.030.04-0.15***-0.17***-0.15***0.030.00-0.05-0.15***-0.04-0.11**0.21***0.27***0.26***0.17***0.15***0.22***0.03-0.05-0.09**0.02-0.031.00
US Gross (2011) (N=932)-0.17***-0.11**-0.03-0.07*0.04-0.10**0.09*0.08*0.030.04-0.15***-0.17***-0.15***0.03-0.01-0.05-0.15***-0.04-0.10**0.21***0.27***0.26***0.17***0.14***0.22***0.03-0.05-0.09**0.02-0.031.00***1.00
UK Gross (£) (N=677)-0.13**-0.10**-0.10**-0.08*0.00-0.14***-0.060.01-0.030.06-0.16***-0.13***-0.08*-0.020.00-0.12**-0.09*-0.10*-0.11**0.26***0.29***0.29***0.30***0.14***0.24***-0.06-0.14***-0.12**-0.02-0.010.73***0.73***1.00
UK Gross (2011) (N=677)-0.12**-0.11**-0.10*-0.08*0.00-0.14***-0.060.01-0.030.06-0.16***-0.13***-0.08*-0.030.00-0.12**-0.09*-0.10*-0.11**0.26***0.29***0.28***0.30***0.14***0.24***-0.06-0.14***-0.12**-0.020.000.73***0.73***1.00***1.00
Non-US Gross (USD) (N=303)-0.17**-0.16**-0.080.010.01-0.030.00-0.050.010.09-0.29***-0.20***-0.110.030.07-0.02-0.16**-0.13*-0.21***0.34***0.36***0.37***0.37***0.19**0.32***0.08-0.06-0.070.010.050.75***0.75***0.85***0.85***1.00
Non-US Gross (2011) (N=303)-0.16**-0.16**-0.080.010.01-0.030.00-0.050.010.09-0.29***-0.20***-0.110.030.06-0.02-0.16**-0.13*-0.20***0.34***0.36***0.37***0.37***0.18**0.31***0.08-0.07-0.070.010.060.74***0.75***0.85***0.85***1.00***1.00
Worldwide Gross (USD) (N=222)-0.27***-0.21**-0.15*-0.01-0.02-0.060.10-0.06-0.030.10-0.38***-0.31***-0.09-0.020.07-0.05-0.24***-0.18**-0.29***0.44***0.45***0.47***0.47***0.24***0.39***0.08-0.13-0.060.060.080.93***0.93***0.91***0.91***0.96***0.96***1.00
Worldwide Gross (2011) (N=222)-0.25***-0.21**-0.15*-0.01-0.02-0.060.10-0.06-0.030.10-0.38***-0.31***-0.09-0.030.05-0.05-0.24***-0.18**-0.29***0.44***0.45***0.47***0.46***0.24***0.39***0.08-0.13-0.060.060.080.92***0.92***0.92***0.92***0.96***0.96***1.00***1.00
Correlations with Estimated Budget Partialled OutMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (USD)US Gross (2011)UK Gross (£)UK Gross (2011)Non-US Gross (USD)Non-US Gross (2011)Worldwide Gross (USD)Worldwide Gross (2011)

*=p<.05; **=p<.01; ***=p<.001

Specifics: I didn't bother ranking data (I converted Screenit to a 1-6 scale, and MPAA to a 1-5 scale) or using log(box office data). I just used raw data. You'd get similar results using purer methods. Also, I partialled out budget instead of subtracting it, as so many do, because I think correlations scale better than subtraction does. (Income also includes DVD sales/rentals, TV rentals and other stuff (games, merchandising), while costs also include advertising and distribution, and when you add them in, you won't likely get the same net result (though I suppose it could be proportionate).) You don't like my results, download the raw data from www.filmcontentdatabase.com and do your own number crunching!